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Affinity Express Inc. announced it has been recognized by Global Services — the fourth consecutive year that the company has been included in the Global Services 100 (GS100). Idea Custom Solutions is an Affinity Express brand.

Chicago, December 11, 2013 — Affinity Express Inc., the leading white label creative and marketing services partner for promotional products, local media, retail, marketing services, ad network, ad tech and other companies that serve SMBs, announced it has been recognized by Global Services — the fourth consecutive year that the company has been included in the Global Services 100 (GS100). Idea Custom Solutions is an Affinity Express brand. Companies who opted to participate were asked to share exhaustive information through an online survey. The top 100 list and the names in the categories were derived using a scientific research methodology based on several qualitative and quantitative parameters.
 

“The global services market environment has been dynamic. While technology budgets continued to be constrained, organizations were clamoring to re-orient their IT and process management practices to include mobility, cloud, analytics and social media. The GS100 service providers are the ones to quickly adjust to this new reality. The big differentiator is that these companies demonstrate the ability to deliver business outcomes,” says Affinity Express CEO Kenneth W. Swanson commented, “The ability to lower costs while meeting quality and turn time requirements is no longer enough for providers. Affinity Express has evolved to deliver high-volume creative and marketing services that are enabled by technology and help clients serve the huge small to medium sized business market (SMB). Our comprehensive digital, advertising and pre-media solutions drive new profitable revenue streams, transform client operations and are complemented by cloud-based workflow, account management, product development and sales enablement. Because of their relationship with Affinity Express, clients can sell and support thousands of SMB marketers each; a scale which would be difficult and expensive for The Global Services 100, now in its eighth year, is a tool for buyers of business and technology services to help them identify and select the right vendor. The GS100 analytical model is based on four key criteria: performance and leadership, quality and maturity of customers, breadth of services offered and spread of global delivery capabilities.
 

About Idea Custom Solutions: Idea Custom Solutions is the premier global provider of high-volume graphic production and business services to promotional products, decorating, printing, sign, award and other companies. AffinityX is the leading white label creative and marketing services partner for companies that serve SMBs. We help our clients drive new revenue by offering everything their customers need, from physical to digital – logos, print ads, websites, online ad campaigns, and much more. We deliver world-class design and turnarounds in as little as four hours, all at a price SMBs can afford. The world’s best SMB-focused companies depend on our technology, processes and insights to secure their success. Idea Custom Solutions and AffinityX are trademarks and sole property of Affinity Express, Inc. For more information on Idea Custom Solutions, visit: www.ideacustom.com. For more information about AffinityX, please visit www.affinityX.com.

About Global Services: Global Services is a media platform with a portfolio that includes digital magazines, website, events, newsletter, webinars and customized solutions. Global Services reaches senior executives, sourcing professionals, technology and functional leaders with more than 1,000 large organizations mainly in North America and Europe. Global Services is owned by CyberMedia (India) Limited. For more information, please visit: www.globalservicesmedia.com.

Contact: Kelly Glass, Idea Custom Solutions, 847-930-3205, kellyg@ideacustom.com